What is Social Selling? There is much talk of social selling today but what does it really mean?
LinkedIn – is that all?
To use LinkedIn properly, is a sloppy definition of social selling. Social Selling is also to understand the digital playing field that has evolved in recent years and given us a new prerequisite for success, or failure, as sales people. We help sales organizations to navigate in the digital jungle.
Is Content part of social selling?
The seller who today has missed everything written about Content and Inbound Marketing is in my opinion in trouble. In addition to using LinkedIn and other social networks to explore and make contacts that lead to new business, your Content may be the most important asset you have.
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